Mike Marshall's TS2 Rag

Glad to have you aboard! I am the Group Manager for TS2 Events at Microsoft. I want to hear from you! Please give me feedback on how we can build our Breadth Partner Community and help you become more successful! Please give us any comments on the Microsoft TS2 Events, our event Content, the Microsoft Partner Program, our website, www.ts2seminars.com the Small Business Specialist Community, or anything you feel like talking about! Disclaimer: This posting is provided "AS IS" with no warranties, and confers no rights.

Drive Volume Licensing Agreement Renewals: New Resources Available!

Get tips to encourage customers to renew their Select License, Enterprise Agreement, and Software Assurance program agreements. Our new sales cards provide guidance about strategy and handling objections. For example, find cross-sell and up-sell opportunities around the Windows Vista operating system.

 

Turn Customer Objections into Sales Opportunities

Software Assurance customers already have upgrade rights to many of the new software versions. Meanwhile, many customers associate the entire value of their Software Assurance investments with upgrade rights, so they may be reluctant to renew their Software Assurance agreements. And most will express concerns about budgets and time constraints. Get guidance to address customer objections. And facts to leverage the releases of Windows Vista, the 2007 Office system, and Exchange Server 2007 to help you make the case for renewal.

A Cost-Effective Path to a People-Ready Business

You can offer Select License, Enterprise Agreement, and Software Assurance renewals to help customers do more than keep their desktop applications up to date. Promote upgrades and renewals as an easy, cost-effective solution for customers to acquire all the software they need to build a more-secure, manageable, and flexible IT infrastructure. One that’s always ready to support business people working collaboratively to meet business objectives.

Use the Select License Renewal Partner Sales Card or Enterprise Agreement Renewal Partner Sales Card to make the case for a standardized platform. And discuss the role of the 2007 Office system and Windows Vista in a tightly integrated infrastructure to help align the renewal conversation with your customers’ strategic IT initiatives. At the time of renewal, you can discuss various up-sell scenarios depending on your customers’ growth objectives:

  • Component to Platform Enterprise Agreement

  • Platform to Enterprise-Platform Enterprise Agreement

  • Select License to Enterprise Agreement

Here is the link for more info:

https://partner.microsoft.com/us/40029222

Published Wednesday, September 05, 2007 9:44 PM by mmars

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