I wanted to highlight this post for 2 reasons: 1) I wanted to announce that yours truly has left TS2 after 6+ years on that team and I’m moving to a new role in the Microsoft Partner Program (which btw, has just been renamed, Microsoft Partner Network) as a Partner Training Planner (aka Learning Advisor). So I’ll still be working in the Partner space, but in a different capacity now; AND 2) I just ran across a GREAT article by Ed Bott that I truly believe is a MUST READ.
Here’s the link to Ed’s article: The echo chamber misreads another Windows 7 survey
Those of you who read my blog consistently know that I like Ed Bott, he seems to have the best overall perspective (most objective) on Microsoft technology (like Paul Thurrott) and also gives out some very good technical info (also like P.T.). I’ve learned quite a bit from many of his articles – he was one of the ones to give some very useful info about which processors support hardware virtualization among other things, and he also did a great article highlighting some of the updates from Win7 Beta to RC, just to point out a few. In this particular article, Ed makes a very compelling case that really highlights the negative [press] bias against MS and, of course, you likely know that this whole negative perception thing (which is amplified by the negative press bent) is a major soapbox issue for me (and the focus of my “you make the call” posts). I sincerely hope you read, or have already read, his article, so I won’t spend time regurgitating it here. But I would like to point out a couple of highlights.
Here’s the intro for the report from the download page:
“The primary goal of this survey was to assess the impact of the weak economy on IT infrastructure projects and we found that, despite its impact on short-term plans, 41% of organizations [emphasis in original] plan a wholesale migration to Windows 7 by the end of 2010. This is actually a strong adoption rate when compared to the historical adoption rate of Windows XP in its first year which was cited as 12-14%. [emphasis added]
Furthermore, in ScriptLogic’s primary market segment it is usual for businesses to upgrade operating systems piecemeal as they purchase new desktop hardware, so the fact that nearly half of organizations surveyed are planning major rollouts during 2009-2010 indicates a high acceptance of Windows 7 among small and medium businesses. [emphasis added]”
So Ed then points out a whole bevy of articles (shown below) that, instead of focusing on the facts and intent of the report (which was to show an expected extraordinary adoption rate for win7), actually, and obviously purposefully, take the report’s info and cast it in not just a negative way by focusing on the non-adoption number, but add on their own additional negative spin (“prepares to yawn” and “Post-traumatic Vista syndrome”) in their attempt to add insult to injury if you will. WOW, if that doesn’t give you some sense of where all the negative (and inaccurate) perception is being generated, then I’m guessing you’ll continue to be victimized by these folks. The real shame here isn’t so much that they don’t like MS or that they always have to take the negative approach to anything MS, but that they’re actually doing their readership a disservice IMHO in that, in this in particular, they’ve actually missed the significance of this report and it’s info and are actually leading their audience to a wrong conclusion. Re-read the intro above if you don’t follow me here. The accurate conclusion (and intent of the report) has to be that Windows 7 adoption rate will be significantly higher (approx 3X) than even XP in it’s first year (and this despite the impact of a “weak economy”).
- Reuters, “Six in 10 companies plan to skip Windows 7: survey”
- PC World: “Does Anybody Want Windows 7? Most IT Pros Say “No””
- Electronista: “60% of businesses to avoid Windows 7”
- Computerworld: “Survey: 6 in 10 companies to skip Windows 7”
- Daily Finance: “As Microsoft prepares to release Windows 7, tech world prepares to yawn”
- All Things Digital: “Six in Ten Businesses Suffering From Post-Traumatic Vista Syndrome”
- Information Week Weblog: “Windows 7 A No-Go For Business, Survey Says”
- CNET News: “Survey: Many businesses plan to skip Windows 7”
- BusinessWire.com: “ScriptLogic Corporation Survey Reveals that 60 Percent of IT Administrators Do Not Plan to Deploy Microsoft Windows 7”
So my main point in all of this is severalfold. I want my readership to be aware of this report, and what it truly indicates about WIn7 adoption, and not be mislead by the preponderance of negatively spun articles around it and thus come to the wrong conclusion. Secondly, since many of you are partners, I want you to realize that this means a boatload of opportunity for you in sales and services in the coming months and years, so if you haven’t already started “ramping up” on Win7, now would be a better time than later (and btw it should be RTM’ing within the next few weeks). And, lastly, just wanted to point out that you should not only read this report but perhaps download it and use it in your marketing toolkit to show some of your more consistent late adopters that, especially with Win7 since it leverages the now proven [secure and reliable] Vista platform, it’s no longer necessary to wait until SP1 before beginning your move to current technology. And, btw, it’s the survey results here that the central issue here, so here’s the link Windows 7 Survey Results (by ScriptLogic), but I also want to highlight their associated WhitePaper at the following link: Featured White Paper: The Proactive Migration to Windows 7 with ScriptLogic. And, I might add, I just did a quick scan of the WhitePaper and it appears to be a pretty comprehensive “cookbook” for how to do a Win7 migration – I suggest you take a look at it if you don’t already a tried/tested migration methodology.
To close, I’ll do a pull-quote from Ed’s post that I thought was particularly clever and apropos: “For today’s jaded technical press and pundits, anything less than 100% adoption, overnight, is a colossal failure. Which is kind of like saying that this year’s Star Trek was a flop because 268 million Americans didn’t go see it.”